Material Focus urges retailers to comply with waste regulations and take back more electricals in-store
New research by Material Focus has identified that around 75% of UK adults would recycle their electricals at their local supermarket, ... Read More
HypnoCat makes his TV debut and tells the nation to recycle its electricals
Recycle Your Electricals’ pink, purrrsuasive mascot, HypnoCat, has arrived on TV. He has one mission – to hypnotise the nation into ... Read More
Hypnocat persuades Campaign Media Awards to give it first prize
A bright pink cat with persuasive powers managed to convince the judges of this year’s Campaign Media Awards to give it ... Read More
Konnie Huq fronts new festive electrical recycling consumer campaign
TV presenter Konnie Huq and her family have teamed up with home-organising guru, Nicola Lewis, to launch a new consumer campaign ... Read More
New AMDEA website will educate consumers on eco appliances and net-zero homes
The majority of British homeowners don’t understand how buying eco-friendly domestic appliances could help to combat climate change. According to a ... Read More
Putting people in the picture about recycling electricals at COP26 global climate summit
The team from the Recycle Your Electricals campaign was invited to take part in this year’s COP26 global climate summit, in ... Read More
HypnoCat is back and purr-suading you to recycle your electricals
HypnoCat, the master persuader and recycling crusader, is back on his mission to hypnotise the nation into recycling their old, unwanted ... Read More